Cultural Access Pass is now Canoo
12.10.2016
Canoo (formerly known as the Cultural Access Pass program) is a mobile app that helps new Canadian citizens celebrate their citizenship by providing free admission to over 1400 museums, science […]
Since its inception, Canoo has unlocked Canada for over 750,000 newcomers, providing free admission to museums, galleries, festivals, concerts, and other experiences across the country. For this quarterly Canoo Insights Report, we’re taking a look at our members and venues in Ottawa to better understand Canoo’s presence in our nation’s capital.
752K+
newcomers have participated
Canoo Memberships Continue to Increase
Since we published our last Canoo Insights Report in June, Canoo membership continued to increase. The following graph shows overall Canoo member growth (adults + children) and monthly member growth from June to August 2024.
Correction note December 3, 2024: The following graph was previously mislabeled as “New Adult Canoo Members” and “Total Adult Canoo Members”. The labels have been updated to reflect that the graph shows both adult members and the children associated with them.
Canoo Member Growth June – August, 2024
Ottawa Canoo Members
Ottawa, Canada’s capital, is a vibrant city with diverse activities for locals and visitors alike. The following graph demonstrates adult Canoo member growth in Ottawa in 2024 so far (January 1 – August 31). The bar chart displays increases in adult Canoo memberships in Ottawa per month in 2024. The line graph displays total adult Canoo members in Ottawa. Canoo membership has grown steadily in Ottawa, reaching nearly 40,000 adult Canoo members by the end of July 2024.
Canoo Member Growth in Ottawa
Ottawa Canoo Member Demographics
The following graph shows the top ten countries of origin among Ottawa-based Canoo members. The second graph shows the top ten countries of origin among all Canoo members nation-wide. There are several countries that appear on the Ottawa top ten but not on the national top ten: Morocco, Algeria, Lebanon, and Syria. Morocco, Algeria, and Lebanon all have significant French-speaking populations; these immigrants may be drawn to the bilingualism of Ottawa.
Top Countries of Origin of Ottawa-Based Canoo Members
Top Countries of Origin of Canoo Members Overall
Most Popular Ottawa Venues
Ottawa has a wealth of museums and galleries that showcase history, art, and culture from Canada and around the world. Check out the graph below to see some of the most popular Canoo venues in the Ottawa region, based on the number of admissions from January to July 2024.
Ottawa Canoo Venues by Admissions
Out-of-Province Canoo Admissions in Ottawa
In an earlier Canoo Insights Report, we shared how Canoo members use the app to travel across Canada. And as you can see from the graph above, Ottawa has plenty of exciting venues to keep visitors entertained. It’s no wonder so many Canoo members are travelling to this great city! The following graphs show how many Canoo members from each province (outside of Ontario) visited Canoo venues from January to July 2024. The graphs are split into visits from Canoo members located in the east, central, and west regions.
Canoo Visitors from Eastern Canada
Canoo Visitors from Central Canada
Canoo Visitors from Western Canada
Canoo into Ottawa
Want to learn more about Canoo members and venues in Ottawa? Check out the following blogs for more information:
If you found this report interesting, be sure to check out our previous editions of the Canoo Insights Report:
- Canoo Insights report: Part 4 Happy Canoo-versary!
- Canoo Insights Report: Canoo Across Canada
- Canoo Insights Report: Member Growth and Highlights
As Canoo continues to improve and expand, our quarterly reports strive to offer inspiring stories of Canoo members and highlight the essential collaborations that make these experiences possible.
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