Cultural Access Pass is now Canoo
12.10.2016
Canoo (formerly known as the Cultural Access Pass program) is a mobile app that helps new Canadian citizens celebrate their citizenship by providing free admission to over 1400 museums, science […]
Today the ICC is publishing new research exploring immigrants’ perceptions of Canadian citizenship.
Our analysis combines survey and interview data from newcomers participating in the Canoo Access Pass who shared their perspectives on Canadian citizenship and the various factors that influence their views on whether to naturalize.
To read the full report, click here.
While a majority of the permanent residents (PRs) surveyed express positive views on Canadian citizenship and either intend to apply or have already done so, a significant 21% remain uncertain or reluctant to apply. Through in-depth follow-up interviews with 40 respondents, we found the following factors play a role in shaping newcomers’ views on naturalization:
In response to these findings, the ICC proposes the following recommendations to increase newcomer access and improve Canada’s citizenship program overall:
1. Establish Meaningful Naturalization Targets: Set ambitious yet achievable benchmarks for PRs to obtain citizenship within a specified timeframe, fostering a sense of purpose and belonging.
2. Enhance Accessibility of Citizenship Ceremonies: Make citizenship ceremonies more inclusive and publicly accessible, celebrating the diverse tapestry of Canadian identity.
3. Invest in Citizenship Promotion Programs: Allocate resources to initiatives that promote citizenship awareness and engagement, empowering newcomers to embrace their Canadian identity.
4. Prioritize Immigrant Satisfaction and Retention: Uphold immigrant satisfaction as a cornerstone of national policy, nurturing a welcoming environment that encourages long-term residency and civic participation.
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Cultural Access Pass is now Canoo
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